A Special Report from The Pujals Team, Coldwell Banker Brokers of the Valley
Being a do-it-yourselfer is great for many things, but not when it comes to real estate. The fact is that both selling and buying a home can be time-consuming, frustrating, emotional, and confusing. Thinking you can do it yourself may sound great in theory, but when it comes down to it, most people who sell or buy on their own end up selling for less than they could have, paying more for their new home, and taking a lot more time to complete the transaction.
Realize that real estate agents do much more than unlock doors. They provide valuable services that make the home buying and selling process easier. Following are the top 7 reasons why you should always work with a real estate agent.
1. If you’re a seller, your home will be on the MLS.
According to research from the National Association of Realtors, 93% of buyers find their new home by searching the Multiple Listing Service, which are listings only Realtors can obtain. That means only 7% of buyers are relying on local ads or calling phone numbers on yard signs. If you opt to sell on your own (do a For Sale by Owner – FSBO) versus have a Realtor represent you, you’re missing out on a huge base of prospective buyers.
2. Your real estate agent knows how to price and market a home.
Setting the right price for a home and then marketing that home to sell fast takes skill and resources. Because your agent lives and breathes real estate, they know what homes sell for and the current market conditions. And while you might be able to post your home for sale on social media, put a “for sale” sign in your yard, and even print some flyers, how will you ensure your efforts are being directed to qualified buyers? Real estate agents have the marketing channels already set up. They also have professional photographers, videographers, and home stagers ready to position your home in the best light possible.
3. You’ll have access to the most current inventory.
If you’re buyer, you’ll have access to the most recent listings when you use a Realtor. Sure, you can browse online home listing sites, but realize that those aren’t always updated in a timely manner. It’s very possible that you can fall in love with an online listing, only to find out that it was sold last month.
4. Your real estate agent is a trained negotiator.
Whether you call it “negotiating,” “haggling,” or “bargaining,” few people enjoy doing it (or can do it well), especially when it comes to something they’re emotionally invested in. Negotiations are part of any real estate transaction. Buyers want to pay the least amount of money, and sellers want the highest offer. To negotiate well on either side, you need to be objective and unbiased so you can keep those emotions under control and get the best outcome for everyone involved. That’s exactly what real estate agents are trained to do.
5. There is a lot to coordinate when buying or selling a home.
Once you get an offer (or make an offer), there are a multitude of steps that come next. Who schedules the appraisal? How about the home inspection? Who arranges the title company? What does a title company even do? Most people don’t have the time or know-how to coordinate the next steps. That’s why both parties need a Realtor working for them.
6. You can’t use the other party’s real estate agent.
You may be thinking, “I don’t need to work with a real estate agent. I’ll just use whatever agent the other party has.” Not so fast! Using the other person’s Realtor is akin to going to court as a defendant and using the prosecuting attorney to defend you. That certainly wouldn’t be a smart move. The buyer’s agent works exclusively for the buyer, and the seller’s agent works exclusively for the seller. Most agents wouldn’t even agree to represent both parties at the same time. It’s just not a wise move for anyone.
7. The facts don’t lie.
According to the 2018 National Association of Realtors Profile of Home Buyers and Sellers, FSBOs accounted for only 7% of home sales in 2017. The typical FSBO home sold for $200,000 compared to $265,500 for agent-assisted home sales. The most difficult tasks these do-it-yourselfers reported were:
- Getting the right price
- Understanding and performing paperwork
- Selling within the planned length of time
- Preparing/fixing up home for sale
- Having enough time to devote to all aspects of the sale
A Better Real Estate Experience
When you engage the services of a real estate professional, your home selling and buying experience will be less stressful. Even better, if you’re a seller, you’ll typically get more money for your home (more than enough to cover any commissions and then some), and if you’re a buyer, you’ll feel confident that you go the best deal possible. So save your do-it-yourself mindset for the home improvements. For the buying and selling, you’ll fare much better when you have a trusted professional on your side.
Are you ready to buy or sell? Let us help you find your Napa Valley dream. We can also help you sell your Napa Valley home for top dollar. When you’re ready to make your move, contact us 707.249.0518 or email@example.com.